WebGL / 3D Configurator
2026AURA SPATIAL
A real-time WebGL 3D product configurator that lets customers shape a vehicle in photorealistic detail — before it physically exists.
Digital Experience Design, WebGL Engineering
AURA SPATIAL was commissioned by a next-generation automotive marque that refused to launch with a flat, forgettable configurator. Elentara engineered a fully interactive 3D experience where every panel, material, and light source renders in the browser at sixty frames per second — digital experience design treated with the gravity of a flagship showroom.
Our creative technology team built a custom PBR material pipeline, HDR lighting stages, and an interface that dissolves into the scene as the car rotates. Configuration completions tripled within the first quarter, transforming a functional sales tool into an immersive brand experience that buyers share, revisit, and remember.